Most straightforward sign of the week 4 June 2010

I’m cheating a bit because it’s a poster rather than a sign (you can view the full image here). It’s aimed at creative as well as business writing, but I thought this poster was a nice reminder of the ‘rules’. It’s simple and clear. For copywriting, I think rules number 2, 6 and 9 are especially important. And 11.

Written by Camilla Zajac
Camilla Zajac is an award-winning copywriter dedicated to uncovering what’s exciting and unique about organisations and empowering them to communicate that with impact. Learn more about copywriting services from Green Light Copywriting.






